May 05, 2024  
ARCHIVED 2016-2017 Graduate Catalog 
    
ARCHIVED 2016-2017 Graduate Catalog [ARCHIVED CATALOG]

Course Descriptions


The courses listed herein  have been approved by the faculty as authorized by the Board of Trustees.  Prerequisites (if any) are noted following each course description.

Current course offerings are available in Merlin.

 

Leadership Studies

  
  • MLD 641 - Sustaining and Growing the Social Impact Venture

    3.00 credit hours
    Growing and sustaining a mission-driven enterprise requires a unique approach to management and operation. This course prepares students to effectively lead an organization in pursuit of the “triple bottom-line” of social, environmental and financial success. Attention will be given to the fundamentals of accounting, finance, personnel development, marketing and impact assessment. Through case studies and practical application, students will be able to lead a social enterprise toward sustainable and scalable growth, reaching new levels of financial and social impact.


    Click here for the schedule of classes.


  
  • MLD 683 - Leadership for Social Change and Renewal

    3.00 credit hours
    A study of contemporary leaders who have developed organizations and programs addressing critical environmental and social issues. Their strategies for building consensus and constituencies will be considered in light of social and ethical theory.

    Prerequisite(s): Student must have completed at least one course in all three theme areas and one elective.


    Click here for the schedule of classes.


  
  • MLD 692 - Special Topics in Leadership

    3.00 credit hours
    A topical course offering a study of the leadership skills and strategies necessary for success in a wide variety of contexts including business, higher education, athletics and social entrepreneurship. Repeatable once, if on different topic.


    Click here for the schedule of classes.


  
  • MLD 693 - Practicum

    3.00 credit hours
    An applied leadership course requiring independent work conducted in an on-campus office or program which is project driven and completed on an individual basis under faculty supervision.

    Prerequisite(s): Both instructor and MLD Program Coordinator/Dean of Graduate and Professional Studies approval required for enrollment.


    Click here for the schedule of classes.


  
  • MLD 695 - Internship

    1.00-3.00 credit hours
    The course provides students with practical experience by applying leadership concepts and technical skills learned in the classroom.  This course may be repeated for credit for up to three credit hours.

    Prerequisite(s): Completion of a minimum of nine credit hours of graduate coursework in the subject, approval of the MLD Program Coordinator and Dean of Graduate and Professional Studies.


    Click here for the schedule of classes.


  
  • MLD 696 - Thesis

    3.00 credit hours
    Production of a journal quality written research document addressing a narrow leadership issue with significant depth. Taken in lieu of MLD 697 .

    Prerequisite(s): Both instructor and MLD Program Coordinator/Dean of Graduate and Professional Studies approval required for enrollment.


    Click here for the schedule of classes.


  
  • MLD 697 - Leadership Studies Capstone

    3.00 credit hours
    An advanced leadership learning experience with a significant written component, done as groups or individually, and tailored, to the extent possible, to the interests of particular courses of study.


    Click here for the schedule of classes.



Liberal Studies

  
  • MLS 506 - Ethics in Contexts

    3.00 credit hours
    A survey of normative theories of ethics (consequential, deontological, virtue and justice based), and their application to personal moral decision making and contemporary issues in public and professional contexts. Topics include: ethical pluralism, identifying ethical aspects of public policy and organizational issues and analysis of potential conflicts between civic, professional, religious and personal morality.


    Click here for the schedule of classes.


  
  • MLS 510 - Changing Models of the Universe: Plato to Kepler

    3.00 credit hours
    An examination of the interdependence of religion, philosophy and scientific theories. Focus is on the cosmologies and physical theories of Plato, Ptolemy, Copernicus and Kepler, and how these led to radical changes in our concept of the structure, size and meaning of the universe. First of a three-course sequence on the nature and history of science (see MLS 610  and MLS 612 ).


    Click here for the schedule of classes.


  
  • MLS 512 - Religion, Ritual and Symbol

    3.00 credit hours
    A cross-cultural examination of how religious beliefs and institutions, concepts of the magical and myths and rituals shape our view of reality. The course will survey some of the major ways our understanding of these things has evolved, focusing particularly on structural analysis of symbol systems.


    Click here for the schedule of classes.


  
  • MLS 518 - Gender and Art

    3.00 credit hours
    The study and critique of feminist strategies for analyzing art and culture. The course explores how women have portrayed their experience in literature and the visual arts in comparison to how men have traditionally depicted their experience.


    Click here for the schedule of classes.


  
  • MLS 530 - The City

    3.00 credit hours
    A comparative study of urban development and the nature and growth of urban populations in various parts of the world. The course also explores various images, theories and attitudes toward the city, and how these are related to ways we perceive the social problems arising with urban growth and propose solutions to them.


    Click here for the schedule of classes.


  
  • MLS 534 - Gender in Public Life and the Professions: Literature, Theory and Practice

    3.00 credit hours
    Through a consideration of literature, theory and practice, this course will examine constructions of gender as they impact such issues as community, problem solving, leadership and organizational structure within a national and global setting. Literary texts will be read in conjunction with interdisciplinary readings drawn from such fields as the arts, business, education, law, medicine, communication, technology and social sciences.


    Click here for the schedule of classes.


  
  • MLS 538 - Sport in a Multicultural World

    3.00 credit hours
    This course explores the function of sport in American society as utilized by various constituencies. It assumes an interdisciplinary format that draws from historical, sociological, anthropological and literary texts, as well as film analysis. Reading and class discussions will analyze the role of sport in the construction of culture, the nature of cultural change over time and the various meanings of sport among sub-cultures. Ethical questions, such as the role of sport in establishing, reinforcing or resisting dominant social values will be considered. This course aims to improve critical thinking and analytical skills by learning and applying theoretical frameworks. Students should develop a historical perspective on the construction of culture, and particularly, on the uses of sport in that process. Students should also gain an appreciation and respect for alternative cultures.


    Click here for the schedule of classes.


  
  • MLS 540 - Writing Life Stories

    3.00 credit hours
    An innovative workshop course offering advanced practice in the creation of popular and/or literary autobiography and biography-based manuscripts. Students learn to transform and draft meaningful life stories into traditional and mixed-genre pieces suitable for publication or agenting. Particular emphasis will be given to market-ready creative nonfiction and literary journalism, memoir and travel writing, and may also include long-form poem cycles and personal essays.


    Click here for the schedule of classes.


  
  • MLS 542 - Writing Fictions

    3.00 credit hours
    An innovative workshop course offering advanced practice in the creation of saleable literary fictions and meta-fictions. Via a variety of eclectic workshops students learn to transform and draft core story ideas into writer-selected, market-ready subgenres such as genre fiction, autobiographical novels, novellas, parables, fables, allegories and other experimental and/or cross-genre fictions.


    Click here for the schedule of classes.


  
  • MLS 544 - Writing Performances

    3.00 credit hours
    An innovative workshop course offering advanced practice in writing for performance. Students learn to transform and adapt compelling nonfiction, fiction and poetic situations and scenarios into market-ready performance pieces such as plays, dramatic sketches, monologues, audio commentaries, lyrics, oral storytelling and spoken word poetry.


    Click here for the schedule of classes.


  
  • MLS 550 - Ethics and Imagination

    3.00 credit hours
    A thematic introduction to roles played by the imagination in developing, sustaining and transforming morality. The course will approach critical thinking about the moral life from the dual perspectives of ethics and of arts such as literature, painting and film.


    Click here for the schedule of classes.


  
  • MLS 555 - Professional and Grant Writing

    3.00 credit hours
    An advanced study of and practice of professional writing for various audiences, addressing style, structure and ethical considerations pertaining to a variety of document forms and publishing platforms. Special attention will be given to writing effective grant applications. Students may not receive credit for both ENG 455 and MLS 455.


    Click here for the schedule of classes.


  
  • MLS 560 - Introduction to Public Policy and the Legal Process

    3.00 credit hours
    An introduction to the general history of public policy and the field of public policy studies, combined with an introduction to the legal history and legal processes required to create public policy. Sample cases may include public policy formation regarding justice, race, healthcare, housing and other important issues.


    Click here for the schedule of classes.


  
  • MLS 562 - The U.S. Healthcare System and Patient Advocacy

    3.00 credit hours
    An examination of the various components of the U.S. healthcare system, both public and private, emphasizing the ways that healthcare in the United States is organized, delivered and financed. Special attention will be paid to moral issues as they relate to the healthcare system and to the practical implications of this discussion in advocating for patients and their families.


    Click here for the schedule of classes.


  
  • MLS 564 - Ethics, Political Interest Groups and the Political Process

    3.00 credit hours
    A study of the rise of interest groups and their enormous effects on the American political system. The course explores the workings of various groups related to how they target potential members, lobby Congress and other governmental bodies and conduct campaigns to advance their interests. The ethical dilemmas of such activities, including the often corrosive effect of money and the often uneasy relationship of interest group activity and federal regulations, will also be a major concern.


    Click here for the schedule of classes.


  
  • MLS 566 - Community Development: Planning, Housing and Social Justice

    3.00 credit hours
    An exploration of the role of place and social justice in community development, primarily in cities, and particularly as it relates to issues of housing and city planning.


    Click here for the schedule of classes.


  
  • MLS 570 - Critical Thinking

    3.00 credit hours
    A study of various perspectives concerning critical thinking. In particular, the course will explore various relationships between creative and critical thinking with specific attention to what such relationships mean for the pursuit of truth, the development of writers and the methods teachers and others who lead can use to enhance critical and creative thinking in others.


    Click here for the schedule of classes.


  
  • MLS 572 - Creative Writing and Public Discourse

    3.00 credit hours
    A workshop in the writing and analysis of poetry and prose fiction as a means of helping students use creative writing techniques to broaden the nature of public discussion, and of encouraging them to articulate attitudes toward social and ethical issues creatively.


    Click here for the schedule of classes.


  
  • MLS 590 - Public Discourse

    3.00 credit hours
    A study of the many levels of public discourse, as well as a broad range of examples of public discussion past and present. The course seeks to foster a sense of public responsibility, and to enable students to understand ways their own interests and academic concerns may be brought effectively into the arena of public awareness, debate and action.


    Click here for the schedule of classes.


  
  • MLS 599 - Independent Study

    3.00 credit hours
    Designed for students who want to do an introductory study of a topic not covered in a regular course.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
  • MLS 610 - From Certainty to Chaos

    3.00 credit hours
    This course begins with Isaac Newton, whose brilliant ideas led scientists and philosophers to envision a time when all facts about the universe would be known and precisely based on mathematical knowledge. It then investigates how continuing work in theoretical mathematics, logic, computability and the new theory of chaos has seriously questioned this vision and placed severe limits on how broad and precise human knowledge can get.

    Prerequisite(s): MLS 510  recommended.


    Click here for the schedule of classes.


  
  • MLS 612 - Changing Concepts of the Earth and Its Life

    3.00 credit hours
    An investigation of the history of geology and evolutionary biology. The course begins with Darwin’s theory of adaptive evolution under uniform and regular geological conditions and ends with Gould’s theory of punctuated equilibrium acting under cyclically catastrophic geological conditions. The effects of an increasingly contingent view of our origin as a species will also be investigated.

    Prerequisite(s): MLS 510 ; MLS 610  recommended.


    Click here for the schedule of classes.


  
  • MLS 632 - Race, Ethnicity and the American Experience

    3.00 credit hours
    An analysis of how race, ethnicity and concepts about these have shaped the American experience. Focusing on selected groups from both minority populations and the “white” majority population, students will study how these groups have sought to define themselves against the larger backdrop of American culture and society. Social, historical and economic perspectives will be considered and supplemented by literature and analytical methods drawn from contemporary critical theory.


    Click here for the schedule of classes.


  
  • MLS 634 - The “Third World”

    3.00 credit hours
    A study of literature, culture, politics and psychology aimed at understanding both the so-called “Third World’s” struggle for identity, as well as ways the West has imposed its political and cultural constructs upon this world.


    Click here for the schedule of classes.


  
  • MLS 640 - Finding Markets

    1.50 credit hours
    A highly individualized and small-group course in which students not only gain an understanding of the wide spectrum of markets for a writer’s work, but also find specific markets for each student’s particular works.


    Click here for the schedule of classes.


  
  • MLS 642 - Finalizing Manuscripts

    1.50 credit hours
    A highly individualized and small-group course in which students finish manuscripts by fine-tuning them in relationship not only to the norms of a genre and carious standards of submission, but also to the demands of the specific markets and outlets to which they will be submitting.


    Click here for the schedule of classes.


  
  • MLS 648 - Social Consequences of New Media

    3.00 credit hours
    A study of the confluence of “new media” technology and its implications for profound social change, impacting everything from the way we raise our children to the way we conduct war. This course explores both the beneficial and detrimental aspects of new media, focusing especially on solutions to probable detrimental effects before long term trends set in.


    Click here for the schedule of classes.


  
  • MLS 660 - Natural Resources and Environmental Economics

    3.00 credit hours
    An examination of the shortcomings of the market system and the impact of economic activity on the environment, focusing on the application and use of economic instruments in improving environmental quality. Other topics covered include the valuation of environmental resources and prospects for sustainable development, plus traditional regulation of the U.S. economy, including command and control policies.


    Click here for the schedule of classes.


  
  • MLS 680 - Justice, Care and Community

    3.00 credit hours
    A critical investigation of contemporary debates over the moral basis of justice between advocates of liberalism, communitarianism and feminist ethics. The course focuses on ways in which these different perspectives produce alternative responses to topics in distributive and retributive justice, as well as the notion of justice-based community itself.


    Click here for the schedule of classes.


  
  • MLS 692 - Special Topics

    3.00 credit hours
    Topics will vary depending on faculty and student interests. Topics and prerequisites will be announced in advance. May be taken more than once with different content.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
  • MLS 693 - Independent Study

    3.00 credit hours
    Designed for students who want to do advance study of a topic previously covered in a regular course but not offered in another course.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
  • MLS 695 - Master’s Project

    3.00 credit hours
    Prerequisite(s): Students typically must have completed at least one course in each theme area, one elective and one capstone course. Before registering, students must also complete a proposal essay and obtain signatures from their faculty director and second reader attesting approval of the proposal.


    Click here for the schedule of classes.


  
  • MLS 696 - Master’s Thesis

    3.00 credit hours
    Prerequisite(s): Students must have completed at least one course in each theme area, one elective and one capstone course. Before registering, students must also complete a proposal essay and obtain signatures form their faculty director and second reader attesting approval of the proposal.


    Click here for the schedule of classes.


  
  • MLS 697 - Internship

    1.00-3.00 credit hours
    The course provides students with practical experience by applying liberal studies concepts and technical skills learned in the classroom. This course may be repeated for credit for up to three credit hours.

    Prerequisite(s): Completion of a minimum of nine credit hours of graduate coursework in the subject, approval of the MLS Program Coordinator and Dean of Graduate and Professional Studies.


    Click here for the schedule of classes.



Management

  
  • MGT 591 - Quality Management

    3.00 credit hours
    An elective course for graduate business students, at any stage of their degree program, which is designed to provide an overview of the importance of quality in a rapidly changing competitive environment. The course explores the applicability of total quality management concepts to all types of organizations.


    Click here for the schedule of classes.


  
  • MGT 599 - Independent Study

    3.00 credit hours
    This course is designed for students who want to do introductory study of a topic not covered in a regular course.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
  • MGT 620 - Operations Management

    3.00 credit hours
    A systems approach applied to operational tasks such as the production and control functions. Topics covered include production and operations scheduling, activity based costing, total quality control, productivity, inventory planning models, CADCAM, flexible manufacturing systems, computer integrated manufacturing and the interaction between production and other functional areas.

    Prerequisite(s): BUS 546 .


    Click here for the schedule of classes.


  
  • MGT 621 - Organizational Behavior

    3.00 credit hours
    An examination of the development of organization theory, as well as individual and group motivation and behavioral factors within organizations. Topics include organizational change, conflict, structure, development, communication, decision-making and leadership.


    Click here for the schedule of classes.


  
  • MGT 623 - Human Resource Management

    3.00 credit hours
    Examines factors, both inside and outside the organization, which influence the personnel planning function. Topics include employee selection, development, motivation, evaluation and remuneration and labor relations. Instructional methods include the case approach, laboratory exercises and small group discussions.


    Click here for the schedule of classes.


  
  • MGT 645 - Organizational Leadership and Group Performance

    3.00 credit hours
    An analysis of organizational leadership and the practice of leading and managing corporations and small businesses and not-for-profit associations or governmental agencies. The intellectual, psychological, political and social sources of leadership are studied for their theoretical foundation and practical application. The concepts of transformational and transactional leadership are continually examined and students are encouraged to develop their leadership skills through case analysis, role development and research projects.


    Click here for the schedule of classes.


  
  • MGT 675 - Strategic Management

    3.00 credit hours
    A case-oriented course in the formulation and implementation of organizational strategy, policy, structure and programs of action. Taught from a top management perspective, the course involves the student in strategy making and draws on prior course work in accounting, finance, marketing, management and personnel studies. Comprehensive cases cover behavioral, financial, marketing, legal and general management factors.

    Prerequisite(s): FIN 550  and second year graduate student; or consent of MBA Coordinator.


    Click here for the schedule of classes.


  
  • MGT 676 - Strategic Decision-Making

    3.00 credit hours
    The capstone for the MBA program. It investigates the impact of contemporary issues on corporate strategy. A case analysis approach is used to review economic, political, financial, and legal implications of strategic business decision-making. The course emphasizes identifying strategic alternatives, and developing business strategies that incorporate all of the functional activities and organizational processes related to competitive success.

    Prerequisite(s): MGT 675  and this course must be taken in one of the final two terms of the student’s MBA program.


    Click here for the schedule of classes.


  
  • MGT 682 - International Management

    3.00 credit hours
    The course will expose the student to the environment of international management, planning in the global arena, organizing global operations, international negotiations, strategy formulation, leadership and cross-cultural management, and finally, controlling international operations.

    Prerequisite(s): ACC 501  and ECN 500 ; or equivalent study in accounting and economics.


    Click here for the schedule of classes.


  
  • MGT 683 - Innovation and Organizational Change

    3.00 credit hours
    An analysis of the management of innovation and change in organizations; the technical, economic and social dynamics associated with the change process; and the role of the leader as a change agent. Case studies of organizations undergoing change, and biographies of leaders and change agents, are examined. Several models of change are studied, including the matrix of possible change strategies and actors in the organization. Students are encouraged to undertake a project of consequential change in an organization of their choice.

    Prerequisite(s): MGT 645  and MGT 675 .


    Click here for the schedule of classes.


  
  • MGT 685 - Human Resource Planning

    3.00 credit hours
    The development of a comprehensive plan for meeting the future personnel needs of an organization. Emphasis on the principles and practices required to forecast and acquire the human resources necessary to implement operational and strategic plans in organizations. Both for-profit and not-for-profit sectors are examined in regard to recruitment, selection, training and appraisal of organizational members.

    Prerequisite(s): MGT 623  and MGT 675 .


    Click here for the schedule of classes.


  
  • MGT 690 - International Business Study Abroad

    3.00 credit hours
    This course explores the international business dynamics of one city, state or region outside the United States including economic, legal, social and political issues. The course includes a short-term study abroad visit to the region, and significant pre- and post-visit components. Destinations and content change according to instructor. Repeatable with different content.

    Prerequisite(s): Completion of at least two terms at North Central College with graduate student status.


    Click here for the schedule of classes.


  
  • MGT 692 - Special Topics

    3.00 credit hours
    Topics will vary depending on faculty and student interests. Topics and prerequisites will be announced in advance. This course may be taken more than once with different content.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
  • MGT 693 - Independent Study

    3.00 credit hours
    This course is designed for students who want to do advanced study of a topic previously covered in a regular course, but not offered in another course.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  

Management and Marketing

  
  • BUS 505 - Legal Environment of Business

    3.00 credit hours
    An introduction to the influence of public policy, as implemented through the legal system and governmental regulatory bodies, on the formation and operation of businesses in a competitive environment. Topics include issues such as environmental, safety, labor and antitrust legislation; affirmative action; product liability; interstate commerce regulation; and consumerism.


    Click here for the schedule of classes.


  
  • BUS 541 - Business Statistics

    3.00 credit hours
    Statistical theory and methodology, with applications of principles of probability, sampling and estimation, hypothesis testing, regression and correlation in a wide range of business decisions under conditions of risk and uncertainty.

    Prerequisite(s): College algebra or equivalent.


    Click here for the schedule of classes.


  
  • BUS 546 - Operations Research

    3.00 credit hours

      Applications of mathematical models in managerial decision-making. Statistical decision theory and optimization techniques including matrices, linear programming, decision theory, simulations, game theory, Markov processes, queuing theory and network analysis. Students may not receive credit for both BUS 446 and BUS 546.

    Prerequisite(s): BUS 541 .


    Click here for the schedule of classes.


  
  • BUS 567 - Project Management

    3.00 credit hours
    Skills and knowledge needed to effectively manage projects. Topics include methods of planning, estimating, scheduling, tracking and controlling projects. Address group process issues and leadership concerns. Students may not receive credit for both BUS 467 and BUS 567.

    Prerequisite(s): BUS 541 .


    Click here for the schedule of classes.


  
  • BUS 595 - Small Business Entrepreneurship

    3.00 credit hours
    A study of the skills and business strategies necessary for creating a successful small business. Additional topics include analysis of the economic climate, securing technical and financial assistance, new product development and business concepts applicable to entrepreneurial situations in a corporate environment.


    Click here for the schedule of classes.


  
  • BUS 599 - Independent Study

    3.00 credit hours
    Designed for students who intend to conduct an introductory study of a topic not covered in regular course.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
  • BUS 641 - Econometric Applications for Business

    3.00 credit hours
    Applications of multivariate-analysis methods in a business setting. Students will be expected to define business-related problems; develop research proposals; collect, analyze and interpret data; and prepare oral and written reports. Assignments include case studies and student/instructor defined projects.

    Prerequisite(s): BUS 541  or equivalent.


    Click here for the schedule of classes.


  
  • BUS 692 - Special Topics

    3.00 credit hours
    Topics will vary depending on faculty and student interests. Topics and prerequisites will be announced in advance. May be taken more than once with different content.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
  • BUS 693 - Independent Study

    3.00 credit hours
    Designed for students who intend to conduct advanced study of a topic introduced previously in a graduate course.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
  • BUS 697 - Internship

    1.00-3.00 credit hours
    The course provides students with practical experience by applying business concepts and technical skills learned in the classroom. This course may be repeated for credit for up to three credit hours.

    Prerequisite(s): Completion of a minimum of nine credit hours of graduate coursework in the subject, approval of the MBA Program Coordinator and Dean of Graduate and Professional Studies.


    Click here for the schedule of classes.



Management Information Systems

  
  • MIS 510 - Information Management

    3.00 credit hours
    An analysis of computer system capabilities, limitations and systems with an emphasis on business applications. Topics include the economics of information, the information services function and information system elements, design, control and application.


    Click here for the schedule of classes.


  
  • MIS 694 - Capstone Seminar

    3.00 credit hours
    Working with users, students will apply what they have learned in their master’s program to design, develop and implement a large-scale web-based software project. The course will also include examination of ethical case studies from the technology field.

    Prerequisite(s): Final course in the program or approval of the program coordinator.


    Click here for the schedule of classes.



Marketing

  
  • MKT 570 - Marketing Management

    3.00 credit hours
    The analysis, planning, implementation and coordination of marketing activities for the purpose of achieving organizational objectives. Topics include determination of target market segments, needs and opportunities, developing marketing strategies and manipulation of elements in the marketing mix.


    Click here for the schedule of classes.


  
  • MKT 575 - Marketing Research Analysis and Management

    3.00 credit hours
    The quality of marketing decisions depends to a great extent on the information available to the marketing decision-maker. It is the function of marketing research to provide information for this decision making. The format of this course is to concentrate not only on how to do marketing research but why to do it that way. In this investigation such topics as research design, sources of marketing research data and techniques used to gather and interpret data, to mention a few, are discussed.

    Prerequisite(s): MKT 570 .


    Click here for the schedule of classes.


  
  • MKT 599 - Independent Study

    3.00 credit hours
    This course is designed for students who want to do introductory study of a topic not covered in a regular course.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
  • MKT 685 - Promotional Management

    3.00 credit hours
    A study of the theories and techniques applicable to the development of the promotional mix. Topics include the analysis and development of promotional objectives, budgets, message and media design, and measuring the effectiveness of advertising, sales promotion and public relations efforts.

    Prerequisite(s): MKT 570 .


    Click here for the schedule of classes.


  
  • MKT 688 - International Marketing

    3.00 credit hours
    An exploration of the differences between markets and distribution systems among various countries, with an emphasis on the social, economic and cultural factors causing these differences. Topics include the organization of trade channels in various cultures; typical government policies toward international trade as countries reach different stages of development, international marketing research, advertising and exporting.

    Prerequisite(s): MKT 570 .


    Click here for the schedule of classes.


  
  • MKT 692 - Special Topics

    3.00 credit hours
    Topics will vary depending on faculty and student interests. Topics and prerequisites will be announced in advance. This course may be taken more than once with different content.


    Click here for the schedule of classes.


  
  • MKT 693 - Independent Study

    3.00 credit hours
    This course is designed for students who want to do advanced study of a topic previously covered in a regular course, but not offered in another course.

    Prerequisite(s): Instructor consent.


    Click here for the schedule of classes.


  
 

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