Nov 22, 2024  
ARCHIVED 2017-2018 Undergraduate Catalog 
    
ARCHIVED 2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

BUS 368 - Principles of Marketing

3.00 credit hours
The scope and methods of product development, pricing, distribution and promotion of goods and services by for-profit as well as not-for-profit organizations.

Prerequisite(s): ACC 201 , ECN 250  and BUS 241 .


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