Jul 20, 2024  
ARCHIVED 2023-2024 Undergraduate Catalog 
    
ARCHIVED 2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

COMM 250 - Introduction to Public Relations

4.00 credit hours
An introductory course familiarizing students with core public relations concepts, historical underpinnings, foundational theory and careers in PR. An overview of the functions, practices and growing application of public relations in private industry and the public sector, the course examines the nature and role of public relations, activities of public relations professionals, the major influences impacting organizational behavior and the ethics of public relations.

iCon(s): Innovating the World, Thinking Globally.


Click here for the schedule of classes.